Term Paper:• The paper must be directly related to the use of Geographic Information Systems in Business.• This would be a standard academic paper in the form of a “literature review” – no original research study is required.Format/Length Requirements• Final paper is to be a minimum of five full pages of content, single-spaced, and professionally formatted.This does NOT include the title sheet, table of contents, reference pages, or any appendixes.• Title Page and Table of Contents (TOC) showing all section titles and page numbers• APA Style to be used for in-text citations and reference list at the end• Minimum number of references: 8 article references, 3 or more must be peer-reviewed
he review of the ‘Qihoo’ case should include:
1. 5 -6 page term paper which answers the questions at the end of the case.
2. Your answers should be supported with constructed financial statements and projections based on your business plan.
3. Paper should detail projections for revenue streams, competitive analysis, strategic vision and research on best practices. DO NOT SUMMARIZE THE CASE.
The questions you need to answer is that ” What should Qihoo’s next moves be to countinue compete with giants like Baidu and Tencent?” and “Will Qihoo be able to replicate its PC market success in the mobile market?” My thought of this questiion is that Qihoo could Collaborate with Chinese mobile producer such as Huawei and ZTE, making Qihoo mobile app and search engine become a fixed software like Safari in Iphone. That is my strategy to compete with gaints. You have to use my idea to write this paper.